Branding and content Sample Clauses
The "Branding and content" clause defines the rules and responsibilities regarding the use, ownership, and management of brand elements and content between parties. Typically, this clause specifies which party retains rights to trademarks, logos, and proprietary content, and may outline how such materials can be used, modified, or distributed during and after the agreement. Its core function is to protect intellectual property, prevent unauthorized use, and ensure both parties understand their rights and obligations concerning branding and content assets.
Branding and content. Subject always to the terms of the Rules, each Competitor shall have exclusive control of both the branding and ‘look and feel’ of, and all content within, its Official Competitor App, provided that the style, tone, functionality and content of its Official Competitor App shall:
(a) promote the Official America’s Cup App as the official digital application of AC35 and the Events;
(b) be complimentary and supportive of AC35 and the Official America’s Cup App; and
(c) not conflict or compete with or otherwise undermine the Official America’s Cup App and/or Event-related activities.
Branding and content. Subject always to the terms of the Rules, each Competitor shall have exclusive control of both the branding and ‘look and feel’ of, and all content within, its Official Competitor Website within the Official AC35 Website.
Branding and content