Market research definition

Market research means collecting and analyzing infor- mation about capabilities within the market to satisfy agency needs.
Market research means collecting and analyzing information about capabilities within the market to satisfy agency needs.
Market research means a review of existing systems, subsystems, capabilities, and technologies that are available or could be made available to meet the needs of DoD in whole or in part. The review shall include, at a minimum, contacting knowledgeable individuals in Government and industry regarding existing market capabilities and pricing information, and may include any of the techniques for conducting market research provided in FAR 10.002(b)(2) (section 855 of the National Defense Authorization Act for Fiscal Year 2016 (Pub. L. 114-92)).

Examples of Market research in a sentence

  • The Contractor will also assist the Authority Market Research staff in making decisions concerning the market viability of development funding proposals.

  • Services within this category are as follows: Market Research Services – Contractor shall research available suppliers and compare the services and costs of obtaining goods or services from difference providers.

  • Market Research is a necessary step to identify available sources to meet the needs of any given solicitation.

  • The services assist Authority Market Research staff in making decisions concerning the market viability of funding development proposals.

  • The Market Research Society (MRS) defines mystery shopping or ‘mystery customer research’ as: ‘The use of individuals trained to experience and measure any customer service process, by acting as potential customers and in some way reporting back on their experiences in a detailed and objective way.’ Mystery shopping is a long-established research technique and is used extensively in many industry sectors, to measure the quality of service provided.


More Definitions of Market research

Market research means expenses for primary and secondary market and consumer research personnel and payments to Third Parties related to conducting and monitoring professional and consumer appraisals of Product in the Territory, such as primary and secondary market share services (e.g., IMS data), special research testing and focus groups.
Market research means any investigation, development, analysis, or use of information relating to the marketing, sales, or promotion of asparagus in this state and nationally and internationally, including, but not limited to, trade practices, consumer trends, promotion, sales, and advertising.
Market research means any investigation, development, analysis, or implementation of information relating to the marketing of winegrapes and winegrape products including, but not limited to, trade practices, consumer trends, promotion, sales, and advertising.
Market research means the collection, processing, or transfer of covered data as reasonably necessary and proportionate to investigate the market for or marketing of products, services, or ideas, where the covered data is not integratedinto any product or service, otherwise used to contact any individual or individual’s device, or used to advertise or market to any individual or individual’s device.
Market research means activities to test and determine the likelihood of success in selling new or existing agricultural products produced in Maine in one or more markets.
Market research means the collection and analysis of information and must be unbiased and non-promotional. The use of the statistics or information could be done with promotional purposes. The two phases must be kept distinct. Market research should not collect individual patient data.
Market research is an activity involving the active, Company-controlled collection of primary data or information directly from a defined audience of interest for which Company has a legitimate business or scientific need, and it involves actively recruiting participants (as opposed to passive collection of information (e.g. social media monitoring, including questions on a website tied to viewing of promotional or disease state information)).